Your Ad Here
Showing posts with label Design. Show all posts
Showing posts with label Design. Show all posts

Thursday, August 11, 2011

Inside Design: Examining the 2012 Volkswagen Beetle

July 21, 2011 at 10:46am by Jens Meiners

Inside Design: Examining the 2012 Volkswagen Beetle> We get a design scholar to parse the VW icon’s new look.

How do you re-create an iconic car like the Beetle? VW is trying to answer this question for the second time. While the original Beetle left the U.S. market in 1979, its legacy continued in Mexico until July 2003. In 1994, VW unveiled the Concept 1, a car inspired by ?the original Beetle and conceived in the company’s Simi Valley design studio in California. Rave reviews prompted VW to make the New Beetle for 1998. Beetle-hungry customers kept supply short for a few years, but after the newness faded, the car sold slowly. Now, more than a decade later, VW is launching a new new Beetle, called simply “Beetle” this time around. It’s more masculine than its bud-vase–bearing predecessor. So which one is truer to the original? We spoke with Gernot Bracht, design professor at the Pforzheim, Germany, transportation-design school to find out.

Click to enlarge image.

From the August 2011 issue

Tags: design, German, Inside Design, Volkswagen, Volkswagen Beetle |


View the original article here

Tuesday, June 21, 2011

Latest 2013 Ford Escape Spy Photos Confirm EcoBoost Power, Vertrek-Inspired Design

May 31, 2011 at 4:43pm by Alexander Stoklosa

We’ve previously spied the upcoming 2013 Ford Escape, but these latest photos both show more of the crossover’s shape and confirm our previous suspicions about what might power it. When last we saw a 2013 Escape test mule, it was wearing current-generation Ford Kuga bodywork, so these new images are the first to show off the new shape. The overall look follows that of Ford’s Vertrek concept, including the swoopy greenhouse, bulging hood, swept-back headlights (whose Focus-style inset turn indicators are taped over here), and strong character line running from the front wheelarch to the tip of the taillights. Those taillights and a new fender vent seem the lone elements that seriously deviate from the Vertrek. That concept sported simple, single-form taillights, while this prototype’s taillights feature a thin extension that wraps onto the rear quarter panels just like those on Ford’s 2012 Focus hatch (see the close-up shot of the taillight in the gallery below).

More compelling, though, are the shots of the vehicle sans front and rear fascias. The exposed front-mounted intercooler confirms our previous hunches about Ford’s adoption of EcoBoost power for its baby sport utility. The base engine for the 2013 Escape is likely to be Ford’s naturally aspirated 168-hp, 2.5-liter four-cylinder, joined in the powertrain lineup by either a 1.6-liter, turbocharged EcoBoost four-cylinder, a 2.0-liter EcoBoost, or both. The 1.6-liter EcoBoost is the same engine found in the Vertrek concept, and we’d expect it to produce somewhere near 180 hp and 170 lb-ft of torque. The 2.0-liter EcoBoost should be good for 237-ish hp and 250 lb-ft of torque, and would make for an interesting Kia Sportage SX competitor. A hybrid powertrain is almost guaranteed, whether an evolution of the system in the current Escape hybrid or possibly a plug-in affair. We’ll bring you more details as they become available; in the meantime, check out the gallery below for more spy photos of the 2013 Escape.

Tags: Ford, Ford Escape, spy photos |


View the original article here

Monday, May 2, 2011

BMW Opening Design Studio in Shanghai to Keep A Finger on the Pulse of China

April 25, 2011 at 3:49pm by Alexander Stoklosa

The BMW Group’s in-house design consulting firm, DesignworksUSA, will be opening a new studio in Shanghai later this year—supplementing the feeds from existing studios in Los Angeles, Munich, and Singapore with some Chinese design flair. DesignworksUSA may be a subsidiary of an automotive company in BMW, but it dabbles in industrial and product design for a variety of industries, having designed everything from the Embraer Legacy jet to a reimagined 1950’s-era Emeco aluminum chair. Of course, the consulting firm doesn’t forget its parent; contributions to BMW’s stable include the Z4, X Coupe, and Rolls-Royce Phantom.

DesignworksUSA’s Singapore studio has been in operation since 2006, but given the rapidly growing influence of China on the global automotive industry, DesignworksUSA’s execs know it’s important to have a presence in China. This will enable the company to work on non-automotive products there and get a feel for the tastes of Chinese consumers. We’re sure that China’s role as the quickest-growing market for BMW and the largest automotive market in the world played into the decision, too. (BMW is presently represented in China in a partnership with Brilliance Auto.)

This certainly sounds like a good strategic move for the future of BMW design—we just hope it doesn’t lead to a long-wheelbase Z4.

Tags: BMW, China, DesignworksUSA |


View the original article here

Saturday, April 30, 2011

The Continental: AMG and Opel Hot Rods, GM Interior Design, and Some Welcome Deregulation

The Continental

Each week, our German correspondent slices and dices the latest rumblings, news, and quick-hit driving impressions from the other side of the pond. His byline may say Jens Meiners, but we simply call him . . . the Continental.

AMG head Ola Källenius told me last week in New York that the upcoming AMG version of the SLK will be a benchmark in efficiency. And he confirms it will be normally aspirated—no turbo, no hybrid. Details are to come later this year. Källenius also hints at an upcoming AMG version of the next three-door A-class. It would need to make “more than 300 hp.” What’s more, Källenius will also take a closer look at the platform’s other derivatives. There won’t be an AMG version of the five-door B-class, but an AMG version of the sleek four-door sedan that Daimler likes to describe as a “compact CLS” shouldn’t be ruled out . . .

Not only AMG is pushing for more power and speed. Opel, GM’s struggling German subsidiary, is launching high-powered versions of the Corsa subcompact and the mid-size Insignia, the Buick Regal’s twin brother. With a turbocharged, 207-hp, 1.6-liter four, the Corsa OPC Nürburgring Edition reaches 143 mph. I have driven the regular, 189-hp Corsa OPC and walked away highly impressed. It is an extremely competent racer—with a sweet exhaust note reminiscent of the Mazdaspeed 3's—and 207 hp will make it even better. On the other side of the spectrum, the Insignia OPC is now offered without a top-speed governor. This OPC goes by the highly imaginative “Unlimited” moniker and is propelled by a 2.8-liter, 320-hp turbo V-6, to a new stop speed of 168 mph. Good.

Go Faster

Speaking of speed, the laudable efforts of the Texas and Kansas legislatures to raise the speed limits have prompted me to take a survey of the status in Europe. And it’s nice that amidst all the calls to act “responsibly” behind the wheel there is actually growing room to exercise responsibility without too much coercion. Even the prototypical nanny state, Sweden, has raised its limit from 68 to 75 mph a few years ago. But it gets better: This January, Poland raised its speed limit to 87 mph. The Czech Republic and Slovakia are discussing raising the speed limit to 100 mph. In Great Britain, prime minister David Cameron promised to “end the war on motorists”—before the election. After his win, many speed cameras were turned off. But there has been a half-reversal: Some of the cash cows have been turned on again in a few counties.

In Switzerland, the parliament has passed a motion not to require taxi drivers to carry child seats anymore. “In the entire country, not a single such accident has happened with an unsecured child,” says representative Jacqueline Fehr.

The incessant clamoring for daytime running lights led to them being mandated in Austria in late 2005. It took decades to get the regulation to drive with your lights on all day installed—and two years to take it down. And in the German state of Hassia, outgoing minister president Roland Koch took speed limits off dozens of autobahn stretches. More good news: The “environmental zones” which supposedly aim to limit particulate emissions (but have proven useless) are falling out of favor. The planned launch in Dresden has been axed, and Hannover might now get rid of its zone.

GM’s Interior Direction

At the New York show, I spoke with Crystal Windham, director of GM passenger-car interior design. She showed me the next Malibu‘s interior, which is innovative and handsome—although not a huge step forward from the current, already pleasant Malibu. A sweet touch: the horizontal motif of the air vents, which stretches across the dashboard and flows into the door panels. The horizontal stripes hide the air vents left and right. It would be far nicer if the vents were functional across the dashboard, but the packaging for that proved impossible. At night, the effect will be beautiful, thanks to ice-blue ambient lighting.

This ambient lighting will become a Chevrolet signature, says Windham, but you will continue to find it on Buick models. Is the Chinese market a strong influence on GM design? Not necessarily: “We find the Chinese customers appreciate our American styling heritage,” she says. But there even is a positive influence from China: Many car owners in China are sitting not in the driver’s seat, but in the rear seat as being chauffeured is a standard means of transportation for the upper middle class. And this leads designers to put a lot of emphasis on a luxurious experience in the second row. What about instrumentation? Windham believes that it is a good idea to let drivers customize the panels, within the limits of safety and ergonomics.

GM design seems to be on the right track, and the emphasis on a classic American look proves its newfound self-confidence.


View the original article here